AGILE provides real and practical answers to the question that keeps leaders awake at night: "How to remain successful in a rapidly changing and unpredictable world?" This methodology has already conquered the market, proving to be one of the best approaches for creating and delivering software. "Agile for Everyone" is aimed at practitioners; from this book, you will learn how entire organizations - from product managers and developers to marketers and executives - can use the "agile" approach. Matt Lemaire explains simply and without slang what Agile is and offers concrete and practical steps that allow any team to accomplish their tasks as effectively as possible. You will find many examples suitable for any type and size of organization - from startups to large enterprises - enabling the implementation of the Agile approach in various fields. - What is Agile? - How to use Agile in my company? - How to focus on customer needs in real life? - How to conduct productive meetings? - How to organize a unified, harmonious cycle that combines learning, collaboration, and delivery. Learn Agile practices from experts at IBM, Spotify, and Coca-Cola! Matt Lemaire is co-founder and partner at Sudden Compass, a consulting company that has helped Spotify, Clorox, and Procter & Gamble embody customer orientation in practice. The language and spirit of Agile are used everywhere today. But what does it really mean, and how to act according to ideas that have transformed the way software is created into a way to achieve any goal? Matt Lemaire clarifies what Agile is (and is not) and reminds what is truly valuable in this movement. "Agile for Everyone" fully justifies its title. Andrew Blau, Managing Director Deloitte